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2020-09-16 City Council Item No. 12.2 Model Home Signage Presentaiton Regular MEETING - Additional Meeting MaterialsModel Home Signage •On Jan. 15, 2020, Mayor ProTem Liesemeyer requested a future discussion item for sign standards. •KB Homes experiencing decrease in visitors to their communities. Requested off-site signs in addition to model complex signs and BIA kiosks. Background •Municipal Code Section 9.220.140 -Temporary on-site subdivision signs allows for a total of: •6 flags •1 sign per Model Home unit •1 Sales Center sign for the Model Home Complex •1 sign per street frontage of Community’s boundary •Municipal Code Section 9.220.150 prohibits off-site commercial signage. Current Sign Regulations •In 2012, the City and BIA established a directional sign program with pre-approved locations. •Builders work with the BIA to ensure their community names are added to the kiosks. •The City works with the BIA regularly to establish new kiosk locations if requested. Building Industry Association (BIA) •Current BIA Kiosk locations •Weekend Sign Program –Temporary signage placed in the public right of way by the BIA from Friday 4:00pm to Sunday 7:00pm. •Off-site signs in the public right of way are not permitted per Municipal Code. •Temporary signage was the focus of the City Council’s Strategic Vision, Goal 1 “Safe and Attractive Community” BIA Weekend Sign Program •Request to modify the BIA kiosk design to add builder branding. •Staff believes this design is duplicative in content. •Consider adding a panel to promote the New Homes website. BIA Kiosk Branding •Digital tool for New Homes •Listing/Images of New Homes in partnership with BIA added to: •City website •Economic Development website •Mobile app New Homes Website •Review and discuss: •Model Home Complex Signage Standards •BIA Kiosk Program •New Homes Website Recommendation Questions? Menifee Temecula Murrieta Lake Elsinore BIA Kiosk Program Yes Yes Yes Yes # of Flags 6 per development 2 per model Home Director's discretion 10 per development # of Model Home Complex signs 1 per model home (not specified)2 per development 1 per development # of Off-site directional signs (excluding BIA Kiosks)Prohibited Prohibited Director's discretion 5 per development Permanent Community Monument Signs 1 per street frontage of project boundary 1 per street frontage of project boundary 1 per street frontage of project boundary 1 per street frontage of project boundary